LibertySmart – FREEDOM THROUGH HEALTH AND WEALTH!

As financial uncertainty spread across the globe, the need for more efficient tools to help individuals navigate the troubled financial waters of life has increased. Recognizing this need, LibertySmart was organized with the directive to seek out the best products and resources designed to assist the average household chart their course toward financial independence.

Initially the focus was on healthcare products to minimize the twenty percent of income the average household spends on medical expenses. As development continued, it became evident that most households were over extended in debt which was increasing stress in their lives and contributing to the medical expenses. LibertySmart shifted the focus to delivering financial tools that can overcome these financial difficulties for less than the savings or earnings these tools may generate.

In February of 2009, LibertySmart launched the first of these tools into the marketplace with EquityNowAmerica. The introductory financial tools are the Analysis and DebtVisor products. The Analysis tool captures individual financial information and prepares a ten page summary of what to do to reach financial independence. The DebtVisor product structures how your financial obligations should be paid and when to reduce the interest expenses saving the average family $80,000 to $160,000. These two tools are marketed with a financial model that ensures each participant of earning or saving at least twice as much as the monthly fee of $10 or the services are free. 

This refreshing approach makes it possible for everyone to take advantage of these financial tools because there is nothing to lose and everything to gain by participation. The approach of double your investment or it’s free, is ideal for a direct marketing campaign because it is easy to sell and people are naturally motivated to tell their friends and family about a money saving or making opportunity. The services are also marketed through insurance agents who want to provide increased financial services to their clients.

LibertySmart recognizes that over 90% of households are in need of these tools, and has set the goal to reach out to every household over the next five years.